How Windows 8 will fare against iOS and Android?

In this day and age of fast paced technology, it is only fitting that the humble mobile phone is replaced by feature-packed smartphones. This has opened up a whole new market for mobile operating systems. Currently three main software companies are competing for the number one spot  –Apple’s iPhone OS, Google’s Android and the new entry of Microsoft’s Windows 8.

Mobile phones today come with different variants of operating systems. Samsung has both Android and Windows phones, Apple’s iPhones are in a separate league, while Nokia is currently bringing the Windows 8 platform to the fore. Other brands such as HTC and Sony Ericsson too are experimenting with different platforms. Each has its own set of pros and cons. We have attempted to compare these software based on a few general parameters.

User Interface

When it comes to user interface the three operating systems are neck-to-neck in terms of usability, ease of access and attractiveness. While Android and iOS phones feature widgets and icons on the home screen, Windows 8 phones come with an attractive display of larger tiles. It also allows the user to customize the tiles and add more apps to the screen, though it might be a little sluggish to swish through. iPhone applications, on the other hand, come with simplicity, greater functionality and better features such as child lock for certain apps. Android’s Jelly Bean too makes for a smooth homescreen experience.

Apps

Apple has been reigning the App scene with a wide range of iPhone applications, and Android came a close second. Windows 8, however, has upped the ante with the introduction of two new apps – the Wallet and Maps. Wallet allows for easier payments using services such as PayPal. While Wallet is in direct competition to Apple’s Passbook App, the Maps app is by far unbeatable. iOS has recently moved away from Google Maps by launching it’s own map application. However, the launch of this application proved controversial with various errors in the geographical data. Android relies on the Google maps for the accurate data.

Browser

Safari is a standard iPhone application and the latest version brings over more features such as offline reading and integration to iCloud allowing for tab syncing. It also features a Smart App Banners which help sites promote their app. Android phones feature the Android Browser, however the Google Nexus 7 is set to get Chrome, packed with advanced security features which is sure to make for a smoother browsing experience. Windows 8 isn’t far behind and comes with the latest version of Internet Explorer, IE10 that is also high on safety measures. It uses a phishing filter and SmartScreen service to keep the user from being tracked by malicious websites.

Hardware Compatibility

Mobile application development can truly be successful if it is compatible with external hardware, making it easier to access and share files using multi-core processors, HD screen, tablets, SD cards, etc.  After many user demands for better hardware support, Microsoft has delivered on that front with the Windows NT kernel. Also as it supports a resolution of1280x768, syncing your phone with the Microsoft Surface tablet seems very likely. Apple iPhones sync well with the iPad, but Google takes the cake in this respect. Android 4.0 was seen as the OS that united both smartphone technology with tablet PCs by combining Gingerbread Honeycomb and brought forward a seamless experience. The  Google Nexus 7 device is now deemed to be the next step.

In the past the iOS based Apple has been the leader among smartphones with the iPhone or iPad. However, they have recently been taken over in terms of total sales by Android based Samsung. It remains to be seen how the new Windows 8 will fare in the market. Windows 8 is fairly new in the game and though it packs a punch, it will have to gain the benefit of doubt from the users. As long as it ensures regular updates, it is sure to create a better fan following for itself.

Thought Of The Day

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PC Sales Crash as "Unstoppable Rise" of Mobile Continues

We’ve mentioned in our blog a couple of times now that the New York Times called mobile marketing “the most powerful medium ever invented” and stories from highly credible news  publications continue to paint this picture. Towards the end of last year, major online tech and marketing publication, Techcrunch even called the surge in mobile technology an “unstoppable rise of the smartphone”. Data analysis prior to marketing budget allocation can often be tedious, but this is one market shift which is much more obvious than most.

Recently, information released by global market research firm, the Information Data Corporation (IDC) demonstrated how sales in personal computing have hit an all-time low since it started tracking these metrics in 1994. Towards the end of 2010, the total market share of what IDC describes as “smart connected devices” which was owned by PC’s was about 23%. In just 2 years, this dropped to an all-time low of just 12% in 2012.

While laptops have increased in popularity through the early stages of this millennia, their market share also plummeted from 29%, right down to just 17% in the same timeframe. Meanwhile, tablet devices surge in popularity, almost quadrupling in market share, rising from 3% up to 11%. The already-dominating smartphone share grew from a massive 45% right up to 60% of the total market share.

What Does This Mean for Your Marketing Budget?

If you’re a desktop computer fan, as many of our team are, it’s sad to see the decline of the platform. Companies such as Hewlett-Packard have experienced a 24% drop in sales during this period, another highly significant indicator. Interestingly, back in 2010 at the release of the original iPad, Apple mastermind Steve Jobs stated in an interview with journalists that we were entering a “post-PC era”.

While this comment was met with some scepticism and widely regarded as marketing hype just a couple of short years ago, we’re now undeniably seeing the realisation of this prediction.

Why are PC Sales Dropping so Drastically?

It’s clear that the evolutionary turning point of the smartphone represented by the first Apple iPhone in 2007 was a major turning point which led us to the present situation. Back in 2006 and the years prior, shopping, video, gaming, e-mail, social networks and other communication was simply impractical on mobile devices and this was as much due to poor interface design as hardware limitations.

In an interview with BBC journalists, a BCG Partner analyst also struck out to Microsoft’s Windows 8 as being partially to blame for the drop in PC sales. Colin Gillis even went as far to say that the news was “horrific” for desktop computing and that it’s now “all about mobile.”

Looking to the Future

These market research figures show PC sales for the present, but what about the future? Well, according to many market research and statistical analyst’s data published in established publications including Forbes magazine, it’s estimated that smartphones alone will exceed 1.5 billion units sold each year by 2016. Techcrunch was not overstating things when it used the words “unstoppable rise”. Watch this space for further market updates and news analysis from www.mobile-application-developer.com

If you are not sure what should be the best mobile application strategy for you business then please contact us  for free consultation service..

Top 5 Android Camera Apps

http://www.technewsworld.com/story/All-Things-Appy-Top-5-Android-Camera-Apps-77917.html

RSK Business Solutions provides bespoke mobile application development service in various platforms such as iPhone application development or Android Application development. Please contact us for further details.

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How a Well-Designed UI Makes Mobile Apps Trendy

Even before businesses started realising en masse the essential nature of having some kind of a mobile app their arsenal of tools with which to connect to target audiences, there was already hundreds of thousands of apps available in the App Store. Now, this figure is snowballing at an ever faster pace. So how do you differentiate your mobile business app from everyone else’s in such a busy market? One of the best ways to do this is to gain leverage with a cunningly-created user interface (UI) to develop a trendy app which captivates an audience and makes for an addictive experience.

Working with a mobile app development company which understands how to connect with a wide spectrum of people through key UI design decisions that appeal in the right way to get your app trending is an important step to take. Considerations may include the following:

•  An artistic direction in-line with current design trends and fashions
•  An intuitive UI which leads a user through features via clear icon labels and prompts
• A business mobile app which provides genuine utility and value for the potential client
• Combining these points within the UI in a way which is fun for the end user

Let’s start off by taking a look at some of trendiest apps going which climbed their way to success through solid UI design.

1. I Track My Time

I Track My Time is a great example of an app which satisfies all of these key criteria. With people’s lives becoming increasingly hectic, many are looking to the kind of time management techniques which might be used in business to get more out of their lives. Utility aside, this app capitalises on the idea of the popular idea of the infographic within the user interface design.

People have had enough of staring at endless, boring data and so this colourful, bold and engaging method of displaying information via the interface really strikes a chord. I Track My Time displays info in a way which is not only fashionable and pleasing to the eye, but it makes the app a pleasure to both look at and interact with. Entering your timing information is intuitive and the resulting graphs and charts are gorgeous to look at. This exemplifies precisely the kind of approach to UI design which makes apps a pleasure to use.

2. Tea Round

While it’s important to connect with your audience, it doesn’t always have to be in a way which is rigorously commercial in nature. Tea Round is an excellent example of how genuine utility can be offered in a fun way through a beautiful interface which will win people’s hearts. It’s purpose is nothing other than to help decide whose round it is. The muted colours and old fashioned stovetop-style kettle appeal to the popularisation of retrospective (or ‘retro’) design which has really taken hold over the past few years. The UI of this app is simple, the artistic direction and fun utility are brought together for a great user experience.

3. Telly

It’s no secret that the photo sharing app Instagram was a roaring success story and it was only a matter of time before somebody created a video sharing version of this popular software. Telly was the first one to take this step and the developers created a similar UI whereby to Instagram whereby people could shoot, edit and share short video clips via an intuitive and entirely unintimidating interface, all within the application.

Sharing and editing video was previously a troublesome endeavour and Telly provides the utility to engage in this medium without the hassle of transferring files manually using a PC or Mac. All the UI buttons and icons are pleasing to use and clearly marked, making for a thoroughly user-friendly experience which will get people sharing.

Applying These Lessons to Your Own Business App

There are many factors which make an app great. While the individual components such as concept, features, usefulness and speed are all important, it’s the user interface which glues them all together. If you created the greatest app concept of all time that was of potentially life-changing utility, it would either flop entirely or at least have significantly stunted sales and sharing if the user interface wasn’t up to par. It’s for this reason that our design team constantly keep up-to-date with the latest techniques in interface design, examining and understanding the principles and using them as a springboard for our own innovations.

Should you need to discuss any trendy UI designs for your iPhone or Android mobile application then please feel free to contact RSK Business Solutions.

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5 Apps to Help You Live a Greener Life

http://blog.internetworld.co.uk/uncategorized/5-apps-to-help-you-live-a-greener-li/


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How Long Does It Take to Make a Business Mobile App?

If you’ve found this article via the search engines, you’ve probably realised that some kind of mobile app for your business is becoming increasingly essential. Whether it’s for data collection and distribution or you’re connecting with clients via some kind of gaming app, the time has come to embrace the mobile application. Recently, the New York Times stated that “mobile marketing is the most powerful advertising medium ever invented”. There is one reason and one reason only for any medium to win such an accolade from one of the world’s most respected publishing companies and that is the return on investment (ROI).

Having an mobile application developed gives you more reach, more flexibility and more potential for making you money and engaging with your audience. So, quite rightly, you’re looking for an app to be developed for your business. But how long will it take? In this article, we’re going to look at the three main types of app development to provide you with an idea of how the development cycle works.

1. Basic Apps (Data stored on device only)

Even having a basic business application and an app marketplace presence can reap significant benefits. In addition to being the most cost-effective method of dipping your toes in the ocean of mobile applications, it’s also the fastest type to implement. From the beginning of the design stages through to product stability testing and finishing with marketplace deployment, the entire process can be completed in as little as five days. A number of applications such as PhoneGap, MobiForms, Appcelerator or MoSync can decrease the time it takes to have your app deployed across multiple platforms in addition to Apple’s iOS. However, it’s worth noting that using such tools can increase the size of your app’s footprint, making it marginally more cumbersome for devices to run.

Typical development time: 5-10 days

2. Intermediate Apps (Read-only server communication)

If you’re something of a technophobe at heart, don’t be scared of the terminology here. Apps such as these (also referred to as data-extraction apps) simply mean the app receives information from a computer which is somewhere else. A good example of this might be a weather-related app or perhaps to one to check on currency exchange rates. Notice that both of these apps will need the latest up-to-date information for the user and it’s that benefit which is on offer with this kind of application. So, if you needed a mobile business app for London clients, you could send out all relevant information to them for that location. Features may include displaying the latest offers or events for your company. An example may include an application which provides locations of restaurants in London or other areas. However, with such applications you will not be able to make a reservation as that involves sending info from the client’s iPhone or other device, bringing us to the final type of app.

Typical development time: 2-4 weeks

3. Advanced Apps (Two-way server communication)

This version of application is similar to the one above except that information can be sent to you from your client or potential client, in addition to you sending information to them. This feature opens a vast array of possibilities in terms of communicating with your audience and also gathering information on how to best win their business in the future. The possibilities are genuinely endless and the New York Times quote should be a good testimonial to this fact. Also on offer with such business app development is the option to have the information stored locally should there be a connection unavailable at any given time. Because the potential on offer is so vast, the development time depends on the complexity of the software and the requirements of data handling. More or less anything you can think of is achievable and it’s recommended to have a conversation with our technical team to find out how to best implement your idea.

Typical development time: 4-12 weeks

Understanding the App Development Cycle

If you’re considering having a custom application for your business, it’s good to understand the processes behind the development cycle. An entrepreneur armed with this knowledge will gain a clearer insight into how to develop the idea for the application and how to communicate with the design team. You will need to consider which platforms you want to target. For example, Apple iOS, Android, Windows 7 and Blackberry are among the most popular choices. Also, the timescale may vary based on your choice of phones to support and whether the application will run on phone or tablets, or even both.

As a broad overview, the development cycle is as follows:

1.  Design mockups for the user interface (or UI)
2.  Fine tuning the design to fit your brand and direction
3. Development of the app where the features and interface are brought to life
4. Application testing where all bugs are worked out to create smooth operation
5.  Publishing the complete product on the marketplace

Knowing these steps, you can see that it’s important to closely consider your design direction at the beginning. All of the best app developing companies in London and elsewhere in the world will have an artistic design team on-hand to help mould the brand new application around your company. This way, when the programmers set to work, you know the app will be as effective as is it is attractive.

RSK Business Solutions provides bespoke mobile application development service in various platforms such as iPhone application development or Android Application development. Please contact us for further details.

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